UHD Digital OOH / in-store installations / online / print / digital facades / client UNIQLO.
D&AD 2014 Award / In-Book Branding, Brand Experience & Environments
A challenging multi-platform project, with the team spread across the globe in London, Paris, New York, Barcelona and Tokyo. My delivery involved creating the visuals and a design management solution to the complex workflow, from pre-production and production, through to post-production.
The LED installations went up in the flagship store on 5th Avenue, and the SoHo, West 34th St, Paris and London stores.
In NYC at the time, I popped by to document the installation process.